Skin & coat

Cats

$32.90

Vet-Approved

Skin & coat

Her coat used to be soft and shiny — and now it looks dull, you're finding flakes when you pet her, and there's fur on everything. A dull, shedding coat usually isn't “just how she is”: it's a skin-and-coat nutrition story you can actually change. ivvi Skin & Coat is one creamy, real-tuna lickable sachet a day to help bring back the soft, glossy coat you love to touch.

Supports a soft, shiny coat — salmon-oil and marine-algae omega-3s help nourish the skin barrier for a coat that's glossy and soft to touch again.
Supports healthy skin & normal shedding — zinc, biotin and L-cystine support the skin barrier and strong keratin, for healthier skin and less fur on your couch.
Marine omega-3s, two ways — salmon oil plus marine microalgae oil deliver the EPA & DHA that coat health relies on, no messy oil bottle to fight with.
One easy sachet a day — a creamy real-tuna treat most picky cats happily lick right up; no pills, no drippy oil, just a daily ritual together.
Clean & vet-formulated — with real tuna, no by-products, no artificial flavors or colors.

A soft, shiny coat starts with daily skin nutrition.

STEPHANIE HEINZ (VETERINARIAN)

Esmeralda G.

Verified

After two weeks the missing patches of fur were replaced by new, shiny, soft fur - and he loves the taste!

M. Miller

Verified

Our Bengal's fur is already growing back after two weeks. I tried a powder that did nothing - this actually works.

Roxy

Verified

My cat's extensive dandruff is down to almost none and her fur is silky now.

Ashley L.

Verified

All my cats run up for it and their coats look super shiny. So happy with it.

Roman

Verified

My British shorthair's coat got really fluffy and shiny - the ingredients look well selected.

Salmon Oil

Rich in omega-3 EPA & DHA, salmon oil is our headline coat conditioner — the marine omega-3s that support a healthy skin barrier, a soft, glossy coat and a normal inflammatory response in the skin.

Marine Microalgae Oil

The ocean's original omega-3 source — it's what fish eat to become rich in DHA. This algae oil delivers highly absorbable DHA — the same omega-3 a healthy skin barrier and coat rely on.

Collagen

Collagen is the main structural protein of skin. Supplying its building blocks helps support skin's natural suppleness and hydration — keeping the skin beneath the coat healthy and comfortable.

Biotin

A B-vitamin cofactor your cat's body uses to build the fatty acids and proteins of healthy skin and strong hair — quietly supporting a soft, shiny coat from the follicle up.

Zinc

An essential mineral for skin health: zinc supports the skin barrier, normal skin renewal and a healthy, well-conditioned coat, helping keep skin comfortable and flake-free.

L-Cystine

Hair is built from keratin, and L-cystine is the sulfur amino acid that forms keratin's strengthening bonds — supplying the building blocks of a strong, healthy coat.

🩺 From our veterinarian

A vet's take on feline skin & coat

A cat's coat is a window into her skin health — and that's where good nutrition does its quiet, daily work.

When owners ask me about a dull coat, dandruff, or a cat who's suddenly shedding all over the house, the conversation almost always comes back to the skin barrier. The coat we see and touch is really a reflection of the skin underneath — and that skin is built and maintained from the nutrients in the diet.

This is where the long-chain omega-3s, EPA and DHA, earn their reputation. They're incorporated into the skin's own cell membranes, where they support the skin barrier and a normal, balanced inflammatory response — the foundation of skin that holds moisture well and grows a glossy, well-conditioned coat. Sourcing them from both salmon oil and marine microalgae is a smart, modern way to deliver them.

Then there are the builders. Zinc is essential for normal skin renewal and a healthy barrier; L-cystine is the sulfur amino acid that forms the strengthening bonds in keratin, the protein hair is made of; biotin is the cofactor the body uses to build the fats and proteins of skin and coat; and collagen supplies the structural building blocks of the skin itself. Together they support strong hair and healthy skin from the follicle up.

What I appreciate most as a practical matter is the format. Skin and coat support has to be given every day for weeks to show — the coat literally has to grow out — and that only works if the cat actually eats it. A creamy, real-tuna lickable that most cats look forward to is far easier to keep up than a drippy oil or a pill, and consistency is what makes the difference.

For a daily, food-based way to support healthy skin, a soft, shiny coat and normal shedding — in a form picky cats will happily eat — I'm genuinely happy to recommend ivvi Skin & Coat.

🐾

Stephanie Heinz · Veterinarian

1. Omega-3 from marine algae and feline skin

Watson et al., 2025 – In a six-month randomized controlled study, a diet elevated in EPA & DHA from marine algal oil improved cats' skin and itch scores and reduced their need for medication — real feline evidence that omega-3-rich nutrition supports skin and coat.

2. Omega-3s visibly improve coat quality

Combarros et al., 2020 – In a randomized, double-blind, placebo-controlled trial, dogs with poor-quality coats given daily EPA & DHA showed significantly better coat scores from day 60 — and the coats slipped back toward baseline when the omega-3s were withdrawn.

3. Algae oil delivers absorbable omega-3 to cats

Motsinger et al., 2025 – In cats, marine algal oil raised blood DHA just as effectively as fish oil, confirming algae as a bioavailable, sustainable source of the omega-3s that skin and coat rely on.

4. Zinc supports coat gloss and the skin barrier

Marsh et al., 2000 – In a controlled trial, dogs already on a complete diet had significantly glossier coats, less scale and a stronger skin barrier when supplemented with zinc — showing zinc supports coat quality even in well-fed animals.

5. Collagen supports skin hydration and suppleness

Pu et al., 2023 (meta-analysis of 26 trials) – Pooling 1,721 participants, oral collagen significantly improved skin hydration and elasticity versus placebo, with bigger gains after eight or more weeks — the mechanism behind a well-hydrated, supple skin foundation.

6. Biotin and the building blocks of a healthy coat

Frigg et al., 1989 – In a large open-label field study, dogs with dull coats, brittle hair and scaling improved on daily biotin — consistent with biotin's role as the B-vitamin cofactor the body uses to build the fatty acids and proteins of healthy skin and strong hair.

Why Pet Owners Trust ivvi

Smart insights meet heartfelt care. Join thousands of pet parents who rely on ivvi every day.

Customer Reviews

Overall rating: 4.7 / 5 from 31 reviews.

My cat has reactive skin with compulsive itching causing sores mostly on her head and neck. I'm not sure your product is helping, but it does help with medication and foods that aren't' her favorite.

Patricia C. 4/5 Verified September 13, 2026

Skin & coat

We have an older cat that was losing her fur. After giving her Ivvi skin and coat...her hair is filling in nicely. Would recommend the product. She loves the taste.

Vicki D. 5/5 Verified August 27, 2026

Skin & coat

My cat loves it still waiting to see results haven’t finished box as yet

Pete C. 4/5 Verified August 19, 2026

Skin & coat

Mia kitty loves it and I am hoping it will help keep her skin and fur better. She had a trip to the vet and groomer for her flakes and matted fur.

Kim B. 5/5 Verified August 12, 2026

Skin & coat

Just started using it and the cat loves it.

Gerry R. 5/5 Verified August 1, 2026

Skin & coat

They loved the taste of it. (Too soon yet to tell yet if it will work miracles.🤞🏼)

Leigh L. 5/5 Verified July 31, 2026

Skin & coat

Bought this for my cat who was missing patches of fur. After two weeks the missing fur has finally been replaced by new, shiny, soft fur - and he absolutely loved the taste!

Esmeralda G. 5/5 Verified May 21, 2026

Skin & coat

Easy to dispense and mix with food. I've used it about two weeks and our Bengal's fur is already growing back. I tried another product (a powder) that did nothing - this actually works.

M. M. 5/5 Verified May 14, 2026

Skin & coat

This is amazing. My cat was dealing with hair loss and had patches of fur missing. I gave him this snack every two days and can already see the improvement - and he loves it!

Vanessa O. 5/5 Verified May 6, 2026

Skin & coat

I've been trying to find a product that actually works. My cat had extensive dandruff - this has lessened it to almost none and her fur is silky. It's not cheap, but if it works, it's worth it.

Roxy 5/5 Verified April 28, 2026

Skin & coat

My cat absolutely loves this treat and looks forward to it every time. Easy to fit into our daily routine, and I've noticed real improvements in her coat and skin since using it.

Sue 5/5 Verified April 20, 2026

Skin & coat

My cat hated it.

Kula B. 2/5 Verified April 17, 2026

Skin & coat

My rescue kitty has dry skin and the treatments from her vet didn't really clear it up. I read that omega-3 oils are good for cats' dry skin - slowly but surely it's clearing up and her coat looks great.

Fire P. 5/5 Verified April 12, 2026

Skin & coat

My cats absolutely love this - all of them run up and can't wait their turn. One tube per cat per day. Their coats look super shiny. I've been so happy with it.

Ashley L. 5/5 Verified April 4, 2026

Skin & coat

My little baby loves it, and I've been seeing great results. His coat looks amazing - the fur has become more silky and shiny. He looks so well groomed.

Karen 5/5 Verified March 27, 2026

Skin & coat

My British shorthair just loves the taste, and his coat got really fluffy and shiny. The ingredients look well selected - I can highly recommend it.

Roman 5/5 Verified March 19, 2026

Skin & coat

This worked fantastic for my cat. He had very dry, peeling skin and wouldn't take any other supplement I snuck into his food. He loves the taste of this one.

Paula S. 5/5 Verified March 11, 2026

Skin & coat

My cat hates it, sorry.

Brigitte 1/5 Verified March 7, 2026

Skin & coat

I got these for my cat's dandruff (we have a super dry apartment). My cats don't like fish oil and are really picky, but 2 of 3 love these and their fur looks so much better.

Jd 5/5 Verified March 3, 2026

Skin & coat

My three girls take it really well. Less shedding... hmm, I can't say for sure yet - I'll keep watching, but they love it.

Lena S. 4/5 Verified February 27, 2026

Skin & coat

My cat loves this, and that says a lot - she's so picky, but she really needed something for her thinning coat. So glad I found this one.

M. R. 5/5 Verified February 23, 2026

Skin & coat

Great for the cat's coat and takes care of their flaky skin. Great product.

Barbara O. 5/5 Verified February 15, 2026

Skin & coat

Fast delivery, super quality. It really helped my cat - her skin and coat have gotten much better.

Juliane R. 5/5 Verified February 7, 2026

Skin & coat

Great product. My cat had coarse, bristly fur, and after just two weeks his coat is already softer to the touch and shinier. Highly recommend.

Valerio R. 5/5 Verified January 30, 2026

Skin & coat

My cat LOVES these. I'll definitely be purchasing again. Super easy to open, and my cat always finishes the entire tube.

Alexis 5/5 Verified January 22, 2026

Skin & coat

My cats go bonkers for this fishy snack. I only give it once a week as a treat, but they KNOW when I get a sleeve out of the cabinet and come running. Lovely creamy texture.

E. D. 5/5 Verified January 14, 2026

Skin & coat

Our cat's coat really improved after a short time, and she usually eats it happily.

Sabine B. 5/5 Verified January 6, 2026

Skin & coat

My cat loves this stuff!

Michele 5/5 Verified December 29, 2025

Skin & coat

Easy to give to a cat who loves attention. Mine had dandruff, and within a few weeks her skin settled down - her fur is noticeably softer and shinier now.

Claire F. 5/5 Verified December 21, 2025

Skin & coat

My cat loves this snack!

Pamela 5/5 Verified December 13, 2025

Skin & coat

My elderly cats love these treats - and they're great for hiding their meds!

Diana 5/5 Verified December 5, 2025

Skin & coat

PhD crafted,
vet approved

Real results

Clean, research-
backed ingredients

Built on our
exclusive base blend

The conscious choice

ivvi

Every ingredient is selected by our PhD Animal Nutritionist & vet partners

With 250,000+ 5-star reviews, the results speak for themselves

Crafted with ingredients you trust in your own routine - & never any cellulose, palm oil or fluff

One-of-a-kind formulas, customized to best support your pet

Proudly supporting pets in need nationwide & using recycled plastic in our packaging

The other guys

No vets in sight

No signs of proven results

Useless fillers with no nutritional value

Copycat formulas you can get anywhere, just marked up

Proudly supporting profits

Frequently Asked Questions

Everything you need to know about the ingredients, quality, and care behind our award-winning treats.

How much should I give my cat each day?

Just one sachet a day — that's the full daily serving. Each box has 30 sachets for a one-month supply. You can offer it straight from the sachet as a lickable treat or spoon it onto her food; most cats look forward to it once it's part of the daily routine.

How soon will I see a softer, shinier coat?

Skin and coat support is gradual, not instant — the coat literally has to grow out. The omega-3s and coat-building nutrients work over time, so we recommend giving it daily and being patient: many owners notice softer fur and a bit more shine over a few weeks, with shedding and flakes easing as the new coat comes in. Give it a fair, steady run of several weeks before you judge it.

Will it really help with shedding and hairballs?

By supporting a healthier skin barrier and a better-conditioned coat, the omega-3s, zinc and keratin-building nutrients help support normal shedding — and many owners find that means less loose fur around the house and fewer hairballs over time. It's daily nutritional support, not an overnight fix, so consistency over a few weeks is what makes the difference.

What if my cat is picky and won't eat it?

This is where the creamy, real-tuna formula shines — most fussy cats happily lick it right up, and it's far easier than fighting to dose a drippy salmon-oil bottle. That said, we'll be honest: no single flavor wins over every cat. If yours turns up her nose, our 180-day money-back guarantee means you can try it completely risk-free.

Is it safe? Are there any cautions?

It's a clean, vet-formulated daily supplement, but introduce it gradually so your cat's stomach can adjust — rich fish oils can cause soft stool if started too fast, especially in sensitive cats. Always check with your veterinarian first if she's pregnant, nursing, or on any medication, and see your vet for any sudden, severe or worsening skin or coat problem, since that can signal an underlying issue worth checking.

Why this instead of a cheap bottle of salmon oil?

Omega-3s are the workhorse, and we use two marine sources — salmon oil and marine microalgae oil — but a glossy coat needs more than oil. We pair those omega-3s with the actual coat and skin builders: collagen, biotin, L-cystine and zinc, all in one mess-free, lickable daily treat your cat actually wants, instead of an oil you have to fight to dose.

What's your return policy?

Every order is backed by our 180-day money-back guarantee. Give it an honest try, and if you or your cat aren't happy for any reason, just reach out and we'll make it right — no hassle. That way the only thing you have to lose is the fur on your couch.